Design Committee

1.Aim of activity

This committee aims to promote mobility design in response to the social challenges and technological innovations facing the world, as well as to foster creative talent that will lead the next generation. Furthermore, it aims to communicate the value and importance of mobility design to a wider audience, thereby increasing its social recognition and expectations.

2.Chairman/Secretary (2026-27)

Chairman Masahiko Matsuura (GK Dynamics Co., Ltd.)
Secretary
  • Fumio Ichihara (Kawasaki Motors Co., Ltd.)
  • Yoshikazu Miyaji (Mazda Motor Corporation)

3.Main target areas/matters

  • that’s a joy to receive.
  • platform
  • Personal mobility
  • Exterior/Interior
  • Color
  • HMI
  • usability
  • Visibility/visibility/operability/controllability/getting on and off/comfort
  • Vehicle navigation/communication system
  • Personal mobility

4. Volunteer activities

1. Promoting world-leading mobility design

 We will strengthen design promotion activities targeting themes directly related to social issues and technological innovation, such as "next-generation power units," "autonomous driving," "connectivity," and "elderly drivers."
  - Providing topics and holding tours based on the annual theme.
  - Promote collaboration with relevant Technical Committees

 We will expand our outreach activities at the "JSAE Annual Congress (Spring)".
  - Increase the number of presentations in organized sessions
  - Conducting forums and presentations on topics related to AI, SDGs, and mobility design in response to social and environmental changes.
  - Implementation of Mobility Design lectures in the Basic Automotive Engineering Course / Basic MC Engineering Course

2. Cultivating next-generation creative talent

 We promote consistent talent development activities targeting students from elementary school to university, and even professionals, to support the development of future creative talent.
  - Planning and managing events such as kids' engineering sketching classes, mobility design contests, and public lectures on motorcycle design (considering both in-person and online formats).
  - Strengthen the dissemination of design learning information and career guidance information using the web, etc. (e.g., the "Challenge Mobility Design" website)

3. Growing public interest in mobility design

 To improve social recognition through committee activities.
  We will enhance our activities, such as sketching classes, design contests, public lectures, and information dissemination websites, and strengthen public relations using mass media and the web.

 We will expand our outreach to design media and related promotion organizations to enhance the committee's social presence.

5.Technology roadmap

List of roadmaps for “Design Motorsports”

Back to "Technical Committee List"